The Monterey Bay Tequila & Cuisine (MBTC) was founded in 2009 by siblings Crystal Murphy and Omar Mercado–both Monterey County natives. Wanting to share a part of their rich and colorful heritage, founders Crystal and Omar decided to introduce Tequila and agave spirits to consumers, enthusiasts and the try-curious in a whole new way–education and a first-class tasting experience.

The MBTC has provided an opportunity to work with local non-profits raising funds to support programs that Crystal and Omar feel are imperative in the Monterey County communities.

It certainly takes a village to put on this event, and the amazing team (our agave family) is mentioned below, so be sure to say hello, we’d love the opportunity to meet you and chat at the next tasting. Cheers!

Meet the team!

Crystal Murphy – Event Co-Founder

Omar Mercado – Event Co-Founder

Ralph Jimenez – VP of Operations, Agave Brand Support

Bibi LaMere – Chair, Silent Auction

Leon Gomez – Logistics and Event Support

Janna Lopez – Marketing and Public Relations Extraordinaire

Jordan Caballero – Nusol Concepts, Media

Advisory Committee: Rachel Nicholls & Grover Sanschagrin